Najafi Global Mindset Institute adquiriu do Prof. Alfredo Behrens o case ”No one left behind” que será publicado ainda este ano no  livro ”Global Mindset Handbook: The Essential Guide for Developing High-Impact Global Leaders at all Functional LevelS” pela Beaver’s Pond Press.

Parabéns!

Prof. Alfredo Behrens, docente da Faculdade FIA e MBA Executivo Internacional

Prof. Alfredo Behrens é citado em artigo da Financial Times sobre Inovação.

Para acessar basta fazer um simples cadastro gratuito: link

obs.: Copyright The Financial Times Limited 2012. You may share using our article tools.
Please don’t cut articles from FT.com and redistribute by email or post to the web.

O conselho de administração do Banco Mundial ouve, de segunda a quarta-feira, em Washington, as propostas dos três candidatos à presidência da instituição, a nigeriana Ngozi Okonjo-Iweala, o colombiano José Antonio Ocampo e o americano de origem sul-coreana Jim Yong Kim. O escolhido deverá ser anunciado até o próximo dia 20 de abril. Economistas comentam a vantagem do candidato do presidente americano, Barack Obama, e explicam que o Banco Mundial tem o desafio de se renovar pois vive um período de decadência.

Clique em ”Ouvir” e confira as análises de Alfredo Behrens, ex-economista do Banco Mundial e professor da Fundação Instituto de Administração (FIA), e Luiz Carlos Bresser-Pereira, ex-ministro da Fazenda e professor emérito da Fundação Getúlio Vargas (FGV).

por Daniela Leiras

Desde 03 de maio de 2012, o professor Alfredo Behrens (Membro do corpo docente da graduação, MBA Executivo Internacional e International da Fundação Instituto de Administração) falou para 400 participantes de mais 250 empresas onde os interessados pagaram para assistir ao webinar conduzido pelo Corporate Leadership Council. O Professor Behrens foi o único palestrante e sua contribuição versou sobre seu livro mais recente: ”Shooting Heroes to Reward Cowards” cobrindo assuntos de liderança corporativa nas Américas.

”Os estilos de liderança preconizados pelos textos anglo-saxônicos produzem mais ruído do que alinhamento no Brasil”, diz o professor. Suas opiniões vem conquistando espaço na mídia especializada, como o Financial Times e Harvard Business Review.

Em seu mais recente livro ”Fuzilar Heróis e Premiar Covardes, o caminho certo para o desastre organizacional” propõe uma reflexão sobre os conceitos de liderança e gestão no universo corporativo da América Latina.

O Prof. Dr. Alfredo Behrens defende que a alegada irrelevância da pesquisa acadêmica para profissionais de negócios é racional do ponto de acadêmicos e que isso não vai mudar a menos que os que pratiquem a gestão encontrem uma maneira de aproximar a pesquisa para as suas necessidades. Este incentivo pode não ser necessariamente pecuniário, mas deve envolver prestígio e autonomia.

Leia seu artigo recem publicado online in Wiley Online Library: AB Business Research at TIBR

Alfredo Behrens é PhD  pela Universidade de Cambridge e Professor of Global Leadership na Faculdade FIA, onde leciona nos MBAs e na graduação. Seu livro mais recente é ”Fuzilar Heróis e Premiar Covardes, o caminho certo para o desastre organizacional”.

Are multinationals getting the best leadership and professional talent when they recruit in Brazil and other emerging markets? In one sense, yes: These companies can generally hire the most-expensive, best-educated graduates in these countries. But their high standards may actually be keeping multinationals from taking full advantage of the talent on offer.

In Brazil, many multinationals outsource the preliminary screening of trainees, with the requirement that candidates must speak English. This is how 70% of a million candidates for 4,500 trainee positions are filtered out every year by the recruiting company Cia de Talentos. And when multinationals hire for more senior positions, they are mostly just poaching from each other — and thus restricting themselves to the same limited talent pool.

In a relatively poor country where the spoken language is Portuguese, fluency in foreign languages is the privilege of the upper middle classes. By limiting hiring to those that show proficiency in English, multinationals are severely restricting career opportunities for the poor and thus ratifying a history of exclusion. This seems in line with the view that it is not up to the corporations to educate the workforce. But it also means that multinationals are shooting themselves in the foot.

Because Brazil urbanized rapidly and recently, fertility among women has dropped quickly. Families of four or five children are now rare. Each child is worth much more to a family than used to be the case. In addition, rapid urbanization has brought urban violence. Upper-class and middle-class families do not want to expose their precious children to the streets. These children thus grow up sheltered and clawless in closed playgrounds and private schools. And it is they who, once they graduate from university or business school, form the recruiting pool for multinationals.

To guide business schools teaching strategy to undergraduates, I recently organized a roundtable of headhunters, business magazine editors, and representatives of Cia de Talentos to figure out what was lacking among young management professionals in Brazil. Two missing traits that came up repeatedly were “perseverance and resilience.” Those are precisely the qualities that are lost to overprotective upbringing.

This loss is difficult to make up for at a business school. It calls instead for a change in recruiting strategy to look to less privileged environments where the families cannot overprotect their children. There the candidates are unlikely to be as educated, and are generally lacking in English proficiency. But these abilities can be learned.

Mixer, a prominent Brazilian producer of audiovisual content for network television and publicity agencies, has followed this approach in recruiting producers. Mixer partnered with the philanthropic initiative Instituto Criar, which puts about 100 hundred poor and disenfranchised youngsters through a TV training program for a year. Mixer has hired about 30 of them per year to complete their on-the-job training — and is now a successful, 400-employee company with private equity backing.

Multinationals should also be considering such paternalistic approaches to recruiting — for their own good. A partnership between business schools, the recruiting companies and multinationals is likely to render a more effective workforce, improved social justice and greater diversity at the subsidiaries of multinationals in Brazil. Multinationals would absorb part of the cost of developing abilities by business schools, and recruiting companies would learn how to develop a new hunting ground. Cia de Talentos is aware of the shortcoming and is poised to change. Multinationals must be willing accommodate.

CONSULTE MAIS INFORMAÇÕES SOBRE ESTE TEMA: Valor Economico

LINK PARA A TRANSMISSÃO: http://www1.fia.com.br/mkt/mesa_redonda/webcast.html?utm_source=htmmesa&utm_medium=html&utm_content=eventograde&utm_campaign=webcast

O trabalho “DIFFERENT REACTIONS OVER SUMMER RAINSTORMS EXPRESSED IN A SOCIAL MEDIA SERVICE SUGGESTS THAT THE WAY TO APPORTION PREVENTION AND MITIGATION FUNDING HAS TO BE DIFFERENT THROUGHOUT BRAZIL” representa uma distinção alcançada na colaboração entre a academia, no caso a FIA, e uma empresa, a Climatempo, para sugerir uma política pública mais eficaz na prevenção e mitigação de desastres naturais.

Argumenta que o fatalismo presente nas favelas da mata atlântica fluminense poderia ser responsável pelo maior número de fatalidades nelas,  para a mesma intensidade de chuva, do que na região da mata atlântica de Santa Catarina, onde a população apresenta maior grau de autonomia individual. É recomendado que se distribuíssem verbas de prevenção e mitigação de catástrofes naturais não apenas em função do risco natural mas também levando em conta a relutância da população em tomar conta do seu destino.

Premiado no IV Simposio Internacional de Climatologia em João Pessoa, 19 de outubro de 2011.

Autores: Ana Lucia Frony de Macêdo, Alfredo Behrens, Angela Ruiz

Carta: Carta_Premiacao

A FIA tem uma parceria com o Global Mindset Institute, da Thunderbird School, para oferecer analises sobre capacitação de equipes e executivos de empresas  para atuação internacional, com preços e vantagens especiais para a comunidade FIA.

O GMI acabou de receber uma doação de um ex-aluno no valor de U$ 2 Milhões e está ampliando suas atividades e instalações, passando a chamar-se de  Najafi Global Mindset Institute. 

Conheça este produto e para mais informaçções, entre em contato com alfredob@fia.com.br

”Prof. Alfredo Behren’s very engaging book on management in Latin America is now available also in e book format. Alfredo is one of FIA’s very creative faculty, who brings many diferent insights into management issues.  Check it out ! ” Prof. James T C Wright, Director of International MBA (FIA Business School)

Product Description

”Highly engaging, exciting and thought provoking…Professor Alfredo’s mode of inquiry is unique and the style of presentation has a rhythmic flow… The distilled wisdom derived from the study of great heroes of South America has many pertinent lessons for corporate leaders. I highly recommend this book to corporate leaders, educators and scholars” Dr P. Singh, Professor of Eminence, MDI-Gurgaon, India.

”Professor Behrens has collected a series of excellent lessons from Latin American leaders and presented them in an engaging dialogue style. The insights he develops will be applicable to those interested in leadership across the globe. Whether you’re interested in the leadership legacy of Latin America or leadership in general, Shooting Heroes will deepen your leadership understanding.” James Clawson, Johnson & Higgins Professor of Leadership and Organizational Behavior, The Darden School, University of Virginia.

”Shooting Heroes is more than an important Latin American book; it is a refreshing take on leadership that will be relevant across the globe. Behrens’s authentic dialogue carries the reader through the rich legacy of the Latino gauchos, a legacy ripe with lessons that any modern manager will want to put to use immediately.” Suzy Welch Former Editor-in-Chief of Harvard Business Review and Co-author of “Winning”, with Jack Welch.

In this book I call foreign subsidiaries in Latin America by the name of saladeros.

”At saladeros people are sapped of their energy, of their will, of their desire to become; there, all creativity is beaten off them until mediocrity is installed through conformity. This is why I have called such places saladeros, places where people jerked beef while they unwittingly salted themselves out of life in the process. The preserving technology may have changed, but the slow kill process has not.”

This is a story on Latin American autochthonous leadership and management told through two gaucho protagonists, Martin Fierro and Don Segundo Sombra. The story is grounded on real 19th century popular revolts across Latin America because they allow drawing lessons on how people were led and managed effectively before American Scientific Management took over business schools and practice there.

The core purpose of the book lies in showing how the culture of the people of this region of the World shapes their expectations as to how they wish to be treated at work. The need for a better tuning of leadership and management theory and practice to the people is signalled by the increasing amounts of grassroot political leaders that have sprung up in the region in the last decade: Brazil´s Lula, Venezuela´s Chavez, Bolivia´s Evo Morales, Peru´s Umala, Paraguay´s Lugo, Uruguay´s Mujica and others. In voting for unfashionable political leaders the people are also telling us they do not like being managed like if they were foreigners in their own land.

The increased pressure for more culture-friendly management techniques and more appropriate leadership styles is the likely shade of the next stage of the expanding politician and business change wave.

The book reveals effective leadership and organizational traits which have been long neglected by North and South American business schools. It informs in an enticing manner, through a dialogue between the two gauchos while riding on horseback from the Southern Pampas to Northern Mexico.

Click here to watch his interview at iEco